Stormi Steele Net Worth in 2025

Stormi Steele, the visionary founder and CEO of Canvas Beauty Brand, has significantly impacted the beauty industry with her innovative haircare solutions. Her entrepreneurial journey from a hairstylist to a successful businesswoman is both inspiring and noteworthy.
Personal Details
Full Name | Stormi Steele |
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Date of Birth | November 11, 1988 |
Birthplace | Jackson, Mississippi, USA |
Occupation | Entrepreneur, CEO of Canvas Beauty Brand |
Spouse | Courtney Beasley |
Children | Son: Cody Steele |
Height | 5’6″ (167 cm) |
Ethnicity | African American |
Early Life and Career Beginnings
Born on November 11, 1988, in Jackson, Mississippi, Stormi Steele developed an early passion for haircare. She pursued cosmetology, which laid the foundation for her future entrepreneurial ventures.
Launch of Canvas Beauty Brand

In 2018, Steele launched Canvas Beauty Brand, starting with a single product—the Hair Blossom Serum—formulated in her kitchen. The serum’s effectiveness in promoting hair growth quickly garnered attention, propelling the brand into the spotlight.
Growth and Expansion
Under Steele’s leadership, Canvas Beauty Brand expanded its product line to include shampoos, conditioners, and other haircare essentials. Strategic partnerships with major retailers like Target and Walmart further increased the brand’s visibility and accessibility.
Recent Milestones

In June 2025, Stormi Steele made history by becoming the first creator on TikTok to earn over $1 million during a single live session. This achievement underscores her innovative approach to digital marketing and her brand’s strong consumer appeal.
Financial Overview
As of 2025, estimates of Stormi Steele’s net worth vary between $10 million and $20 million. This wealth is primarily attributed to the success of Canvas Beauty Brand, along with strategic endorsements and investments.
Personal Life

Stormi Steele is married to Courtney Beasley, and together they have a son named Cody Steele. She balances her thriving business with family life, often sharing insights into her journey to inspire others.
Future Endeavors
Looking ahead, Steele plans to expand Canvas Beauty Brand internationally and introduce new product lines, aiming to solidify its position as a global leader in the beauty industry.
Final Thoughts
Stormi Steele’s entrepreneurial journey from a passionate cosmetologist to a multimillionaire beauty mogul exemplifies determination, innovation, and strategic acumen. Her success continues to inspire aspiring entrepreneurs worldwide.